Apple fans enjoyed opening of new iSTYLE store on Belgrade’s iconic Knez Mihailova Street
Bringing a premium Apple experience to the heart of the city
July 6 saw the iSTYLE team open a new and prestigious store in the heart of Belgrade. Customers gathered on the red carpet from early in the morning, waiting in line for the opening of the new Apple Premium Reseller retail store at Knez Mihailova.
The first 100 visitors received valuable iSTYLE gifts, which they won on the digital ‘Wheel of Fortune.’ Belgrade DJ Prema was responsible for the excellent atmosphere, with part of the music program performed on the new iPad Pro tablet.
As the music played, host Miloš Maksimović interacted with visitors and passers-by, revealing numerous interesting facts about iSTYLE and Apple. Some lucky visitors left with a special souvenir – a digital caricature by artist Tanja Đurđić, who added a touch of true magic to the event using the iPad Pro and Apple Pencil.
At exactly 11 AM, a short interaction between the MC and Siri officially marked the beginning of business operations and inviting everyone to come inside and see the discounts, promotions, and numerous surprises for the first customers.
“The launch of this store marks a significant milestone for iSTYLE, positioning it as the potential flagship location for our company due to its prime location,” said Ljiljana Bauk, General Manager of iSTYLE in Serbia.
“With its modern, clean design, the store offers visitors easy access to the latest Apple range in the heart of the capital. Now we will be closer to everyone – our regular customers, tourists, cosmopolitans in Belgrade, and representatives of the corporate sector. As the leading Apple Premium Reseller and Apple Premium Partner in this part of the world, we will establish an even stronger connection with our customers, offering them everything they choose and love us for,” added Liljana.
The iSTYLE store in Knez Mihailova is open every day, and visitors can not only shop but also browse and try out Apple devices and request service. Customers have access to the complete range of Apple products and accessories, as well as to a wide array of compatible accessories for the Apple ecosystem.
Highly trained staff are available to provide expert advice and support through every step of the customer journey, including payment solutions, iSTYLE Comfort service packages, trade-in programs for used equipment, authorized service support, and special offers for students, teachers, and educational institutions.
The largest network of Apple Premium stores
iSTYLE is the largest network of Apple Premium stores in nine countries in Central and Eastern Europe. The first iSTYLE store opened in 1999, and the company currently operates more than 100 stores across the region.
iSTYLE is more than just a commercial space; it is a destination where you can explore the Apple ecosystem with the help of a dedicated team of experts. By scheduling an appointment, customers can take advantage of various services, including initial setup of purchased devices, data transfer from existing computers or devices, workshops, training courses, and personalized one-on-one sessions with certified Apple experts.
Authorized Apple Service
As an Apple Authorized Service Provider, the iSTYLE team of trusted experts specializes in quick and reliable repairs of all Apple devices, whether they are under warranty or not. Services include product diagnostics, covered repairs, software installation, hardware upgrades, data recovery, equipment cleaning, and training on optimal use of Apple products to prevent potential damage.