First Apple Authorised Enterprise Reseller Experience Center opens at MDS Computers headquarters in Abu Dhabi

The Experience Centre will serve as the ideal platform for customers to engage with Apple products and solutions

August 15, 2023

five people are in a group photograph in front of a display unit — The MDS Computers team welcoming business clients at the opening of the B2B center. Left to right, Michael El Khoury: Sales Executive, MDS Apple Practice; Enrique Oompie: Pre-Sales Consultant, MDS Apple Practice; Cesar El Ferkh: Deputy General Manager, CPT; Nour Zahar: Marketing Manager, MDS Apple Practice; Branden Hart: Apple Enterprise Practice Manager, MDS Apple Practice. Photo credit - MDS Computers UAE

MDS Computers has officially launched the very first Apple Authorised Enterprise Reseller Experience Center in the UAE. Based at the company headquarters in Abu Dhabi, the business-to-business technology center opened on Thursday, August 10. A second site will be launched later during 2023 in Dubai.

The purpose of the experience center is for business customers to have a hands-on experience on the advantages of adopting Apple at Work with MDS Computers guidance, insights and specialized solutions, including Zero-touch deployment.

“At MDS, we are thrilled to unveil the first of our two Apple Experience Centers, located at our Head Office in Abu Dhabi. Apple products aren’t just devices, they’re experiences. As an Apple Authorised Enterprise Reseller and Education Specialist, our Experience Centre is more than just a showcase” said Branden Hart, MDS Computers Apple Enterprise Practice Manager.

The center is a dedicated space with the latest technology from the wide Apple ecosystem. Customers can expect a hands-on personalized and immersive experience from Apple experts to see and feel the seamless experience of adopting Apple at Work, no matter the industry they are a part of.

“The center offers our customers tactile interactions with Apple’s latest lineup, alongside tailored demonstrations that illustrate how Apple products effortlessly integrate into varied business environments, boosting productivity. We believe our Experience Centre will serve as the ideal platform for customers to engage with Apple products and solutions provided by and supported by our skilled MDS team” added Branden Hart.

More about MDS CTS

MDS CTS, a part of MDS Computers, proudly holds the title of the only Apple Authorised Enterprise reseller. As both a system integrator and an Apple Expert, MDS CTS offers businesses a comprehensive Apple experience, topped with exceptional customer service and care.