iSTYLE relaunches two Apple Premium Reseller stores in Czech Republic and Hungary
iSTYLE is the largest Apple Premium Reseller network in 9 countries of Central & Eastern Europe.
iSTYLE has redesigned and relaunched two flagship Apple Premium Reseller stores in the Czech Republic and Hungary. The Revoluční store in Prague welcomed customers again on March 8, and the iSTYLE Westend Mall store project was completed in April.
The current international situation has seen an increase in consumer appetite for technology, integrating it in almost all areas of life. As a result, pressure on technology retail companies has increased; iSTYLE has reacted by exploring innovative approaches, but also by improving existing retail solutions to be as close as possible to consumer needs.
“Providing a high standard of Apple experience to Apple customers under the iSTYLE brand is always our main focus. Even in challenging times, we always do our best to anticipate, identify and meet our customer’s needs” said Vít Goluch, Regional Manager for Czech, Slovakia and Hungary.
“We are always searching for new development strategies. Through the last year, we learned that online development is even more important, but we are not forgetting what we know how to do best – serving Apple customers in the best environment around” added Vít Goluch from iSTYLE.
Back in 2006, Revoluční store was the first point-of-sale site in the iSTYLE network to open for Apple fans in the Czech Republic. Positioned in a popular location in Prague, the store’s last refit took place more than seven years ago.
Now re-designed and executed in strict compliance with Apple Premium Reseller standards, the store is welcoming customers into a showroom of 150 sqm. With new technologies, and some special sparkle and shine, iSTYLE customers can discover and experience the full range of Mac systems, iPhone, iPad, Apple Watch and Apple TV, as well as various premium quality accessories that complete the Apple ecosystem.
In the redesign, iSTYLE also aimed to meet the developing needs of sales consultants with more storage space and a bigger service area. The project started in January and lasted almost two months; after completing construction, there was a new challenge to prepare the store to re-open in just three days.
The re-opening took place on March 8, but because of Covid-19 measures, the plan is to celebrate it next year on the first anniversary of the relaunch.
Following closely on from Revoluční, during April, iSTYLE Hungary refitted one of the most popular of its Apple Premium Reseller stores in Budapest. The store is located in the Westend Mall in the capital city and is renowned for its minimalistic industrial design, fashioned mainly from glass and steel.
The refit lasted for three weeks and a new floor, modern LED lighting and new furniture were the main improvements in-store, all of them bringing a fresh new look for the spectacular central location. The store re-opening was handled carefully, with a high focus on protecting the customers and the employees.
iSTYLE Westend in Budapest is not just a commercial space but the best place to discover the Apple ecosystem with the help of a full team of specialists. Whether Apple fans want to get the most out of their personal Mac or if company owners want to find the right solution for employee needs, iSTYLE Apple-trained staff can always give objective, professional recommendations. In addition, iSTYLE provide a wide range of services, from repairs to financial and leasing programs.
iSTYLE, part of the Midis Group, is the largest Apple Premium Reseller network in nine countries of Central and Eastern Europe. Through its 48 retail and online stores, iSTYLE offer the full range of Mac, iPad, iPhone, Apple Watch and Apple TV along with an impressive but carefully selected portfolio of accessories and software.